• Purebred Publishing

Pizza Hut, Halo Top, Exports & Facebook Live

Live with Sherry Smith from Hendren Farm

As part of your dairy checkoff program's efforts to educate consumers about dairy foods and farming, ADA Mideast is hosting a Facebook Live every month!

Mark your calendar for Friday, March 23 at noon to tune in for a Facebook Live event with dairy cattle nutritionist Sherry Smith, straight from Hendren Farms in Johnstown, Ohio.

Sherry will explain how she works with the team at Hendren Farms to create a complete and balanced diet for their cows - the perfect topic to discuss in March, which is National Nutrition Month!

RSVP Today

Thank You Joe Thomas!

Thank you Joe Thomas, offensive lineman for the Cleveland Browns, for serving as Ohio's Fuel Up to Play 60 player ambassador for the past 9 years. His partnership with your dairy checkoff program has helped encourage students statewide to #FuelGreatness by eating breakfast and being active every day. Enjoy your retirement Joe!

Watch Joe in Action

Pizza Hut Partnership Leads to 25% More Cheese on Pan Pizzas

Pizza Hut has increased the amount of cheese on its pan pizzas by 25%. This change is a big deal for dairy - it impacts nearly 1/3 of the pizzas that Pizza Hut sells and will require an additional 150 million pounds of milk annually to meet the change. The project was made possible thanks to your dairy checkoff scientist, Nitin Joshi, who works at Pizza Hut's headquarters.

Learn More

Checkoff Research Helped Bring Halo Top to Life

In August of 2017, the high-protein, lowfat, low-sugar brand Halo Top was leading all other ice creams in grocery store pint sales. And your dairy checkoff program helped make it happen.

Not long after Halo Top became a success, Unilever launched a similar dairy-based product called "Breyers delights," which is the kind of catalytic effect the checkoff aims for.

Get the Scoop

U.S. Dairy Exports Up 14% in 2017

In 2017, the checkoff-led U.S. Dairy Export Council (USDEC) helped push dairy export to near record levels of ~15% of production, versus just 4% in 1995 when USDEC was created - and the potential is there to hit 20%!

To help grow global dairy consumption, your checkoff is working with Yum! Brands, and through August 207, U.S. cheese use at Pizza Hut Asia-Pacific was up 35%.

Learn More

#DairyCheckoff #Markets

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